Of course, you don't want that to happen. So mailing list instead of selling a product by the end of a good article, it is better to ask your readers to sign up. Avoiding co-registration lists should also be considered. Although this new SEO marketing tool mailing list can help you build a list quickly and its sign up reports do look good, the subscribers you can generate for your mailing list are not targeted to your specific product or niche.
In this case, the ROI or return on investment of your site will dramatically decrease. One noted good way to increase your mailing list is to write a good quality eBook. It should be printable so people can just print it whenever they find convenient. Last mailing list but not the least, your opt-in mailing list should guarantee privacy. You should also keep your sign up page clean, neat, simple and free of ads. Inform your possible subscribers that the information you will be collecting won't be shared with people who are not associated with your site.
For a successful list building project, learn to create and tweak your opt-in page accordingly. Your visitors should not have a hard time understanding your page, they should be able to sign up easily and they should be informed about the benefits they can get from signing up. It is no secret that the most effective way to communicate and build up a customer base is through a mailing list.